25:40 was founded in 2003, to help save children impacted by HIV/AIDS and poverty in South Africa. The organisation is registered as a 501(c)(3) non-profit organisation (USA) and a public benefit organisation (RSA). The core of our mission is to empower communities to save children. We are inspired by Jesus’ words in Matthew 25:40, “And the King shall reply, ‘Whatever you do for the least of these brothers of mine, you do for me.’”

25:40’s focus is on children living in the rural areas of South Africa’s Eastern Cape province, which is characterized by extreme poverty, high incidences of HIV/AIDS and other diseases and violence toward women and children. For all of its beauty, the Eastern Cape (and the Transkei in particular) is sadly among the poorest regions in Africa. Second only to Limpopo, the Eastern Cape leads all other South African provinces in poverty, with more than 72 % of its people (about 4.6 million) living below the poverty line.

In an effort to combat the devastating impacts of poverty, disease and violence on orphans and vulnerable children (OVCs) in the Transkei, 25:40 implements comprehensive, community-based programs designed to identify and save these children.